1. Website and Online Presence

Objective:
Expansion of the SME's online presence by creating a website and/or providing services that offer basic internet positioning.

Features and services:
- Domain: registration of a new domain for the beneficiary SME for a minimum period of twelve months. The ownership of the domain will be entirely of the SME.
- Hosting: hosting of the developed website for a minimum period of twelve months.
- Web page design: web structure with a minimum of 3 pages or sections. Pages or sections of a website include elements such as home page (Landing Page), company presentation, contact form, product description, contact information, site map (sitemap), etc.
- Responsive web design: designed web pages should adapt to be functional on all types of devices.
- Accessibility: the design must comply with level AA conformance criteria of WCAG-2.1 Guidelines.
- Self-manageable: a content management platform should be provided for the beneficiary, enabling them to autonomously modify the content of their web pages without relying on the support of the providing company.
- Basic internet positioning: Positioning of basic business information, contact, and company profile on major sites, business networks, or business directories.
- Basic Search Engine Optimization (SEO): Keyword analysis, On-Page SEO for 2 pages or sections, indexing, and hierarchical structuring of content.

Service price range:

From €1,000 to €2,500

Amount of aid:

0 < 3 employees: €2,000

3 < 9 employees: €2,000

10 < 50 employees: €2,000

2. E-commerce

Objective:
Creation of an online store for buying and selling products and/or services using digital means for exchange.

Features and services:
- Creation of the online store or E-Commerce and adding the product catalog: production of a catalog by registering, importing, or uploading the products or items of the SME. The number of references to be loaded by the digitalizing agent will be at least 100 product references, unless the SME does not have this number, in which case it may be less.
- Payment methods: configuration and integration of payment methods.
- Responsive Design: the designed E-Commerce solution must adapt to be functional on all types of devices.
- Accessibility: the design must comply with level AA conformance criteria of WCAG-2.1 Guidelines.
- Basic internet positioning: Positioning of basic business information, contact, and company profile on major sites, business networks, or business directories.
- Search Engine Optimization (SEO): Keyword analysis, competition analysis, On-Page SEO for 2 pages or sections, indexing, hierarchical structuring of content, and quarterly monitoring reports.
- Self-manageable: a content management platform should be provided for the beneficiary, enabling them to autonomously modify the content of their web pages without relying on the support of the providing company.
- Shipping methods: configuration and integration of digital and physical shipping methods for products marketed by the beneficiary in the online store.

Service price range:

From €2,000 to €5,000

Amount of aid:

0 < 3 employees: €2,000

3 < 9 employees: €2,000

10 < 50 employees: €2,000

3. Social Media Management

Objective:
Promote beneficiary companies on social networks.

Features and services:
- Social Media Plan: definition and implementation of a social media strategy aligned with the SME's mission and vision, relevant to potential customers, and engaging for existing users.
- Social media monitoring: periodic monitoring and control using reference metrics of the impact of actions to quantify results and verify if objectives set in the strategy are being met.
- Social Media Optimization/Audit: analysis of different social channels to optimize performance.
- Management of a social network: administration of the SME's profile/user on at least one social network.
- Weekly posts: posting by the digitalizing agent of a minimum of 4-8 entries (posts) per month.

Service price range:

From €1,800 to €4,000

Amount of aid:

0 < 3 employees: €2,000

3 < 9 employees: €2,000

10 < 50 employees: €2,500

4. Customer Management

Objective:
Digitize and optimize the management of commercial relationships with customers.

Features and services:
This solution includes a number of hours for parameterization to define the specificities of marketing processes and for data loading. These hours are determined, for each of the business segments defined in Article 8.2, as follows:
- Segment I (10-less than 50 employees): 40 hours of parameterization.
- Segments II (3-less than 10 employees) and III (0-less than 3 employees): 30 hours of parameterization.
This process is essential for the subsequent implementation and deployment of the digitization solution that will provide, at a minimum, the functionalities and services detailed below:
- Customer Management: the solution must store and allow the consultation of data for each customer from their registration as a business opportunity and the simulation of product purchase or service contracting.
- Management of Potential Customers (Leads): the solution must allow the manual creation or importation of new Leads. The data associated with Leads must allow the commercial management of them to convert them into customers. The solution will include the functionality to parameterize business rule assignment of Leads according to different criteria.
- Opportunity Management: the solution must manage all business opportunities that involve sending offers and budgets to potential customers or Leads. Additionally, the solution will consider the status of each opportunity (under analysis, offer presented, in negotiation, won, canceled, etc.)
- Commercial actions or tasks: the solution must offer the possibility to create commercial actions and tasks, both manually and automatically.
- Reporting, planning, and commercial monitoring: the solution must offer tracking solutions through indicators (KPIs), pipeline, and others, with different levels of information aggregation depending on the user profile of the solution. It must be able to generate reports for monitoring and monitoring commercial activity, contemplating efficiency ratios, phase status, pipeline, and other measurable attributes (such as products, quotes, etc.), and according to channels, profiles, roles, and/or commercial phases. These reports may show at least monthly, cumulative, and/or comparative data between different commercial exercises.
- Alerts: the solution must allow viewing Customer Alerts in graphic format of different types (icons, pop-up messages, etc.).
- Document Management: the solution must include software for centralized document management, capable of inserting and/or linking documents related to commercial activity, as well as those provided by customers themselves.
- Responsive Design: the solution's interface must be responsive, i.e., it must adapt to be functional on all types of devices.
- Integration with various platforms: availability of APIs or Web Services for consolidating information and data across the company.

Service price range:

From €1,250 to €4,500

Amount of aid:

0 < 3 employees: €2,000 (1 user)

3 < 9 employees: €2,000 (1 user)

10 < 50 employees: €4,000 (3 users)

5. Business Intelligence and Analytics

Objective:
Exploitation of company data for the improvement of the decision-making process.

Features and services:
This solution includes a number of hours for parameterization to define the specificities of marketing processes and for data loading. These hours are determined, for each of the business segments defined in Article 8.2, as follows:
- Segment I (10-less than 50 employees): 70 hours of parameterization.
- Segment II (3-less than 10 employees): 40 hours of parameterization.
- Segment III (0-less than 3 employees): 30 hours of parameterization.
This process is essential for the subsequent implementation and deployment of the digitization solution that will provide, at a minimum, the functionalities and services detailed below:
- Data integration with other databases: the solution will allow access to other databases and the comparison of exposed data.
- Data storage: the solution must provide storage capacity of at least 1 GB per user.
- Creation of structured and visual data panels: the solution will allow the creation of custom data panels with relevant data and different visualization methods.
- Data export: the solution will allow data export to images or Excel documents, creating synergies and compatibilities with different commonly used programs for users.

Service price range:

From €3,000 to €4,000

Amount of aid:

0 < 3 employees: €1,500 (1 user)

3 < 9 employees: €2,000 (1 user)

10 < 50 employees: €4,000 (3 users)

6. Process Management

Objective:
Digitize and/or automate business processes related to the operational or productive aspects of beneficiary companies.

Features and services:
This solution includes a number of hours for parameterization to define the specificities of marketing processes and for data loading. These hours are determined, for each of the business segments defined in Article 8.2, as follows:
– Segment I (10-less than 50 employees): 60 hours of parameterization.
– Segments II (3-less than 10 employees) and III (0-less than 3 employees): 45 hours of parameterization.
This process is essential for the subsequent implementation and deployment of the digitization solution that will provide, at a minimum, the functionalities and services detailed below:
– Digitization and/or automation of processes and workflows: the solution must allow the digitization and/or automation of processes such as:
• Accounting/finance: accounts receivable/payable, asset management, and generation of closures and balances, etc.
• Invoicing: automation of invoicing processes with the generation of quotes, delivery notes, and invoices.
• Projects: budget control, costs, estimates, optimization of resources, etc.
• Inventory: forecast, stock levels, shipments, distributions, returns, and cancellations, etc.
• Purchases and payments: management of purchase orders and suppliers.
• Human resources: management of human resources, payroll, etc.
• Logistics: fleet and route management, among others.

– Integration with various platforms: the solution must have APIs or Web Services for integration with other tools.
– Updatable: the solution must be updatable with new versions.
– Scalable: the solution must be able to adapt to possible growth or changes in the SME's organizational structure.
Compliance: the solution must allow the beneficiary to ensure compliance with the Regulation regulating the invoicing obligations of Royal Decree 1619/2012, as well as any applicable regulations. In particular, billing and accounting processes, inventories, and purchases and payments processes must guarantee the integrity, conservation, accessibility, legibility, traceability, and inalterability of records in accordance with applicable regulations.

Service price range:

From €1,000 to €7,500

Amount of aid:

0 < 3 employees: €500 (1 user)

3 < 9 employees: €2,000 (1 user)

10 < 50 employees: €6,000 (3 users)

7. Electronic Invoicing

Objective:
Digitize the flow of invoicing between beneficiary companies and their customers.

Features and services:
This solution includes a number of hours of parameterization for the definition of the particularities, modification, and configuration of the electronic sales invoice; numbering, language, discounts, additional data, visualization, formats, etc. These hours are determined for each of the business segments defined in Article 8.2 as follows:
– Segments I (10-less than 50 employees) and II (3-less than 10 employees): 10 hours of parameterization.
– Segment III (0-less than 3 employees): 5 hours of parameterization.
This process is essential for the subsequent implementation and deployment of the digitization solution that will provide, at a minimum, the functionalities and/or services detailed below:
– Invoices in structured format: the solution must allow the issuance of invoices in structured formats, at least in FACTURA-E format, to facilitate automated processing.
– Unlimited invoices: the solution must allow the issuance of an unlimited number of invoices.
– Unlimited customers: the solution must allow sending invoices to an unlimited number of customers.
– Unlimited products or services: the solution must allow the creation of an unlimited number of billable products and/or services within the catalog.
– Sending invoices by email: the solution must be able to send invoices directly by email.

Service price range:

From €500 to €7,500

Amount of aid:

0 < 3 employees: €500 (1 user)

3 < 9 employees: €2,000 (1 user)

10 < 50 employees: €6,000 (3 users)

8. Virtual Office Services and Tools

Objective:
Implement interactive and functional solutions that allow more efficient collaboration among the workers of beneficiary companies.

Features and services:
– Collaboration in work teams: the solution will allow agile and efficient management of teams for collaborative project development, sharing resources and/or knowledge, providing tools for team interaction in ideation processes or problem-solving, as well as configuration and customization of workflows, etc.
– Store and share files: the solution should provide 1 TB of storage.
– Compatibility with mobile devices. Calendar and agenda: the solution should allow organizing a calendar and planned tasks.

Service price range:

From €500 to €12,000

Amount of aid:

0 < 3 employees: €250 per user (up to 2 users)

3 < 9 employees: €250 per user (up to 9 users)

10 < 50 employees: €250 per user (up to 48 users)

9. Secure Communications

Objective:
Provide beneficiary companies with security in connections between their employees' devices and the company.

Features and services:
– SSL: the solution must use a secure sockets layer protocol to create a secure and encrypted connection.
– End-to-end encryption: the solution must keep communications encrypted throughout their route to prevent attacks.
– Connection logs: the solution must maintain a record of devices that have connected to the company's private network.
– Access control: the solution must allow connection to the company's private network only to devices authorized by the company.
– Mobile devices: the solution must be available for use from mobile devices.
– Initial configuration and security updates: an initial configuration must be carried out for correct use, with the respective updates of malware signature and other data for threat detection, in addition to the required periodic security software updates.

Service price range:

From €250 to €12,000

Amount of aid:

0 < 3 employees: €125/user (up to 2 users)

3 < 9 employees: €125/user (up to 9 users)

10 < 50 employees: €125/user (up to 48 users)

10. Cybersecurity

Objective:
Provide beneficiary companies with basic and advanced security for their employees' devices.

Features and services:
– Antimalware: the solution must provide a tool that analyzes the device, its internal memory, and external storage devices.
– Antispyware: the solution must provide a tool that detects and prevents spyware.
– Secure email: the solution must provide email analysis tools with the following characteristics:
• Antispam, with detection and filtering of unwanted emails.
• Antiphishing, with detection of emails with links or malware suspected of stealing credentials.
– Secure browsing:
• Content control.
• Anti-adware to prevent malicious ads.
– Threat analysis and detection: the solution must allow understanding the behavior of known and new threats.
– Network monitoring: the solution must provide tools that analyze network traffic and alert about threats.
– Initial configuration and security updates: an initial configuration must be carried out for correct use, with the respective updates of malware signature and other data for threat detection, in addition to the required periodic security software updates.
– Special training requirements: in addition to common training requirements, training provided to the beneficiary must include tutoring for configuring security software and include a cybersecurity awareness kit to complement the solution with human firewall skills.

Service price range:

From €250 to €12,000

Amount of aid:

0 < 3 employees: €125/device (up to 2 devices)

3 < 9 employees: €125/device (up to 9 devices)

10 < 50 employees: €125/device (up to 48 devices)